A Whole New Experience

Interactive, diverse and pioneering, NOA is nothing like the tradeshows you have visited before. From newly launched products, ground-breaking ideas to unexpected business connections, NOA ensures plenty of astonishing takeaways which make business blossom. 

NOA 2020

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Anticipating No. of Visitors
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Anticipating No. of Exhibitors and Brands

Interactive, diverse and pioneering, NOA is nothing like the tradeshows you have visited before. From newly launched products, ground-breaking ideas to unexpected business connections, NOA ensures plenty of astonishing takeaways which make business blossom. 


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6900 +
Professional Buyers
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950 +
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30 %
Overseas Exhibitors

Exhibiting Countries & Regions

National 11 - A Whole New Experience Australia
National 12 - A Whole New Experience Austria
National 14 - A Whole New Experience Belgium
flag 400 - A Whole New Experience Bulgaria
National 15 - A Whole New Experience Mainland China
canada e1583984762433 300x200 - A Whole New Experience Canada
National 17 - A Whole New Experience Denmark
flag 400 - A Whole New Experience Estonia (Ref of)
National 18 - A Whole New Experience Finland
National 19 - A Whole New Experience France
National 21 - A Whole New Experience Germany
National 24 - A Whole New Experience India
National 25 - A Whole New Experience Indonesia
National 29 - A Whole New Experience Korea
National 32 - A Whole New Experience Malaysia
National 33 - A Whole New Experience New Zealand
National 34 - A Whole New Experience Peru
National 35 - A Whole New Experience Poland
National 36 - A Whole New Experience Portugal
National 38 - A Whole New Experience Singapore
National 39 - A Whole New Experience South Africa
switzerland e1583985048565 300x200 - A Whole New Experience Switzerland
National 43 - A Whole New Experience Taiwan Region
National 44 - A Whole New Experience Thailand
National 45 - A Whole New Experience Turkey
National 46 - A Whole New Experience UK
National 47 - A Whole New Experience USA

Sow Seeds for your Business

Check out what to look for and take part in during the tradeshow to make the most out of your visit.

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Pick up Fresh Offerings

Discover what is new to Asia that whips up enthusiasm. We venture into the natural and organic sector in different parts of the world to bring the latest and finest.


Get a Global Market Overview

Look beyond your yard and initiate conversations with hundreds of exhibitors hailed from abroad, many of whom are innovators and leaders in key overseas market.


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Understand the Label 

Delve deep into the legitimacy, importance and benefits of eco-living, food tech, personal care and beauty by attending our workshops and seminars. 


Figure out What’s Ahead

Keep abreast of the ever-changing consumer demands and market developments in one of the most forward-thinking natural and organic gatherings in Asia.  


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Grow your Network Organically 

NOA brings together a huge variety of players including associations, NGOs and opinion makers in a series of networking events. You will be amazed by the breadth and length of the network NOA has to offer!


Who Should Visit?

The Expo welcomes business professionals, buyers and influential industry players in the following fields to come and experience 3 days of productive, rewarding and insightful programmes.

  • Supermarkets / Hypermarkets
  • Department stores
  • Grocery stores
  • Convenience stores
  • Gourmet / Specialty shops
  • Chain / Independent Natural / Organic /
  • Health products stores
  • Full service & Chain restaurants
  • Hotel / Foodservice & Catering operators
  • Pharmacies / Hospitals / Health institutions
  • Beauty product stores / Fitness centers / Clubs
  • Dermatologists / Therapies / Treatments & Clinics / Spas & Salons
  • Alternative & traditional healthcare practitioners
  • Furniture / Lifestyle shops
  • Pet supply stores
  • Wholesalers / Brokers / Distributors / Importers / Exporters
  • Online distributors / Shops

Admission Details

  • Open to Natural & Organic industry only.
  • General public and persons below the age of 18 will not be permitted entry.
  • The organiser reserves the rights to verify the trade identity of pre-registrants and to refuse admission to any visitors deemed inappropriate

Exhibitor List & Exhibit Preview

NOA2020 exhibitor list will be available soon.

Frequent Asked Questions


Show Dates 11 – 13 Nov 2020
Opening Hours 11 - 12 Nov (Wed to Thur)11:00 – 18:30
 13 Nov (Fri)11:00 – 17:00

NOA is a trade show open for industry visitors only, no admission fee is required.

NOA is a trade exhibition which opens for professionals only, no one under the age of 18 will be allowed to visit the show.

Pre-registration Process

Yes. You can edit your personal information on our registration system. Should you encounter any difficulties in editing your information, you can of course contact us via [email protected].

No. Each registrant is required to provide a unique (or individual) email address to receive all communications concerning your registration.

Yes, the minimum number of registrants for a group pre-registration is 5. All the pre-registrants shall be from same company and each of them shall be using his/her own email address for registration.

Upon completing your pre-registration, you will receive an Acknowledge e-mail shortly indicating your application is well-received. A confirmation letter will then be sent to your email box within 14 working days once your identification is verified. Sometimes the email may fall into your spam / junk mailbox, please check it as well! If you do not receive the confirmation two weeks after your application, please e-mail us.

You can resend your confirmation letter to your registered email account via our registration system. You may also redeem your admission badge by presenting your registration reference no. or QR code at our onsite registration counters.

Check out special rates on hotel accommodation and more travel tips on our Travel Information page.

Preferred Hotel
Quick Links
Download 2020 Brochure
Featured Brands
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In order to allow more flexibility for implementing the social distancing measures and provide our exhibitors and visitors with a safe, secure and the highest-quality sourcing experience. Natural and Organic Asia 2020 will be further rescheduled to 11 – 13 November at HKCEC.